Ashwagandha: the plant with a long Ayurvedic tradition

25 March 2024

Ashwagandha (Withania somnifera) is one of the best-known plants in Ayurveda and is enjoying a comeback in modern natural care. More and more people are taking an interest in the root as part of their daily routine – whether as a food supplement or as an ingredient in home-made care rituals.

In this article we introduce the plant, look at its long tradition and show how ashwagandha – as a powder or in capsules – can be woven into a daily care and nutrition routine.

Skin and whole-routine care: the idea behind it

In many holistic traditions, skincare is seen as part of a considered overall routine. In Ayurveda, ashwagandha has always been mentioned in exactly this wider context – as one of many plants that can form part of a mindful daily routine.

Why ashwagandha is popular in natural care

1. Part of a wider ritual

In the Ayurvedic tradition, ashwagandha is mentioned in connection with a considered evening routine. Many people therefore build the plant into their daily self-care – alongside movement and sufficient fluids.

2. Characteristic plant substances

The root naturally contains secondary plant substances. In home-made natural cosmetics it is often combined with ingredients familiar from classic skincare, such as honey or vitamin-rich oils.

3. Withanolides as the hallmark

The characteristic constituents of the plant are the so-called withanolides. They are often used to describe the quality of an extract – for example via a standardised withanolide content.

Use: how do I use ashwagandha for beauty?

There are two routes: from within (as a supplement) and from outside (as a mask).

Method A: from within (as a food supplement)

Many people take ashwagandha as an extract in capsule form.

Our recommendation: work organic ashwagandha capsules into your evening routine – for example as a fixed part of your evening ritual.

Method B: DIY ashwagandha face mask

For an instant freshness boost you can mix a mask yourself:

1. Mix 1 teaspoon of ashwagandha powder (opened from a capsule) with a little water or honey.
2. Apply the paste to the cleansed face (avoiding the eye area).
3. Leave on for 10–15 minutes, until it dries slightly.
4. Rinse off with lukewarm water.

Note: always test the mixture on a small patch on your arm first, to rule out any intolerance.

The whole-routine approach: more than just a capsule

Ashwagandha is no magic bullet. If you care about well-tended skin, combine it with the basics of a good routine:

• Hydration: drink enough water throughout the day.
• Movement: make sure you move regularly in everyday life.
• Nutrition: go for a balanced, vitamin-rich diet with plenty of fresh fruit and vegetables (berries and citrus fruits, for example).

Conclusion

Ashwagandha is an Ayurvedic plant with a long tradition that fits into everyday life in many ways – as a food supplement or as an ingredient in home-made care rituals.

Would you like to try ashwagandha? Explore our selection.

>> Discover our high-dose organic ashwagandha here

Back to the Magazine